SMSGlobal
Role: Designer and Web Developer
Date: May 2016 - October 2021
SMSGlobal is an award-winning international provider of mobile messaging technology that delivers innovative, easy-to-use and tailored communications solutions to businesses of all sizes, including many of the worlds largest organisations.
Redefining brand for the digital age
During my enriching five-year tenure at SMSGlobal, I embarked on a diverse array of projects that allowed me to contribute to the evolution of the brand and enhance its visual presence. From revitalizing the brand identity to creating assets that resonate with its newfound vibe, I engaged in a spectrum of tasks aimed at elevating the brand's image and engagement.
One of the pivotal projects involved the complete overhaul of the brand identity, where I played a key role in infusing it with a fresh and contemporary aesthetic. This endeavor encompassed everything from redesigning the logo to establishing a cohesive visual language that reflected the brand's ethos and values.
Strengthening the branding presence everywhere
Additionally, I had the opportunity of crafting various assets that supported the new brand identity. From designing eye-catching blog banners and captivating email templates to creating informative infographics and user guidelines, I used my creativity and expertise to develop assets that not only aligned with the brand's vision but also resonated with its target audience.
